Keyword

Personas

The Self On Display

The Self On Display

Yohji Yamamoto’s My Dear Bomb

Yohji Yamamoto’s autobiography, ‘My Dear Bomb’ (2010) creates a complex conceptual persona of a designer, that of the ‘insider/outsider.’ A composite autobiography; the text of ‘My Dear Bomb’ is a collection of multiple voices, writing styles and visuals. The designer’s own poetic writing dominates the text of the book, but is punctuated with other ephemera: recorded conversations with writer Ai Matsuda, lyrics to songs by Yamamoto, as well as short contributions and letters from friends and critics.

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