In contemporary Iran the way women dress has become a political statement. Officially, there is no choice in the matter of female clothing, but during my trip I witnessed women expressing their personal preferences continuously. Theirs is a fashion sustained by everyday choices, and negotiated on an everyday basis. By subtly reinterpreting the rules and sensitively opposing the Morality Police, the women here are aware that accommodating changes takes time: baby steps leading to more changes.
The classic model is a known prototype in the modeling industry, underpinned by a discourse of enduring youthfulness, a woman whose image embodies an ageless beauty, rather than an ageing reality. These classic models appear in high fashion representing an aspirational agelessness; they are called upon to fill stereotypical roles for older women. This creates an impossible standard, one out of reach without external interventions, such as cosmetic surgery, which plays on insecurities of looking old to sell to the older market.